CXA founder Rosaline Chow Koo returns with Covee, an AI tool for benefits brokers

e27 - Sep 16, 2026

Rosaline Chow Koo has spent much of her career trying to make corporate health benefits less rigid, less opaque and, ultimately, less expensive. Her last company, CXA, attacked the problem from the employee side, giving workers more room to customise their benefits while helping employers manage costs. Now, at 65, she is coming at the […] The post CXA founder Rosaline Chow Koo returns with Covee, an AI tool for benefits brokers appeared first on e27.

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