Startups should learn to leave bad markets faster

e27 - Sep 22, 2026

Startups are constantly encouraged to expand. Enter new countries, test new segments, build distribution partnerships, hire locally and capture market share before someone else does. Much less attention is given to the opposite decision: leaving a market that looked promising but is not working. That decision is often harder than entering in the first place. […] The post Startups should learn to leave bad markets faster appeared first on e27.

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